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Why everyone needs a website, including you

Why everyone needs a website, including you

Have you ever wondered why you hear “everyone needs a website” all the time? Well, it’s simply because every business should have a website in today’s world. You should see your website, whether you’re a freelance blogger or the owner of a boutique shop, as the main reference point of your business. It’s the place that potential customers are mostly likely going to go to find out more about you before they contact you.

Showcase and stand out

The three top reasons you need a website are quite simple:

  • It sets you up for opportunities – a website allows you to display and showcase your services and your expertise in what you do. By including interesting and industry-relevant topics in a blog on your website, you’re enabling networking with other companies and potential customers in your niche, and establishing your authority in your niche. Just don’t forget to update what you’re showcasing as you go along!
  • Your website is essentially your digital business card and resume – think about a standard resume that lists your past experiences and your qualifications. Now imagine your website doing just that but with colour, images, clever wording and perhaps even video! Isn’t that a way to put yourself above the rest?
  • Your website is the image you present to the world – in today’s world, people immediately google something or someone if they’re hearing of them for the first time. Which then means that if they google you, they’ll come across your website and see exactly what you want them to see. This gives you ultimate control over your image and you can curate exactly the kind of presence you want showcased.

Build your website today!

Now that you know it’s a good idea to have a website, it’s time to getting around to building a website. Host Africa offers a range of website packages for you to choose from. Either you can let us know exactly what you have in mind and we’ll whip it up for you, or you can opt to build your own website with our user-friendly, drag-and-drop HA sitebuilder. Choose which works best for you and give us a call today.

 

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